Periscope and Blab.im Topic Ideas for Direct Sales Leaders

Learn how leaders can take full advantage of live video streaming apps like Periscope and Blab.You may have been hearing about one of the newest and more popular live video streaming platforms, Blab.im. I’ve been playing with it and love it! In fact I am doing live streaming on Blab every Friday at various times. There are many places you can go to learn how to use Blab but I thought I’d pass along some ideas I have for how direct sellers specifically might consider using it or the other new tool, Periscope!

Since Blab is a multi-camera video chat, it really lends itself toward collaborative and conversational “events” online that are social in nature and are public. You can use it to train, discuss, demonstrate, interview, and more. Periscope on the other hand only shows your own camera, so you will need to be a bit more creative for some of these ideas. For that reason I prefer Blab – you should check it out!

Here are some things to try if you are a leader and decide to start hosting your own Blabs or Scopes:

  • Online Parties: Consultant and Host are on screen, and guests can come on with questions or to play games. On Periscope you as the Consultant can be on screen and the Host and her guests can chime in on the comments. Demonstrate and carry out your party similarly to an in-home experience. Blab parties would be public. Periscope parties can be invitation-only.
  • Opportunity Events/Career Day: Invite your team to invite their prospects who then ask questions about the business. Share the benefits of joining, some company history, your “why stories.”
  • Team Meetings: Offer brief training and recognition. Allow your followers and prospects to come in for a “sneak peek” to see what your team culture is like.  On Blab since multiple people can be on screen, assign roles to team members such as announcements, note taking, door prize drawing. Allow your followers and prospects to come in for a “sneak peek” to see what your team culture is like.
  • Monthly Recognition: Meet on Blab to announce your top achievers. Give them a few minutes in the spotlight to share how they met their goals.
  • Open Q/A: Conduct a general “town hall” type show where customers and the public can ask questions about your product or opportunity.
  • Unboxing New Product: When there’s a new product launch, unbox your new stash live online! Invite team members to come on with you then everyone can share what they love most.
  • Demonstrate Product: Teach people how to use your product. Have customers or team members come on and show what they have while you explain features/benefits and how-tos.
  • Work at Home Biz Chat: Conduct a generic chat about working from home – strategies, tips, suggestions. Let others chime in or ask questions and learn about your business via your link.
  • Hot Seat Coaching: Have new team members come on for some live coaching from you. Model for others how to coach their new consultants while showing others the support you offer. On Blab this could be “face to face” but on Periscope your team member would need to interact via the comments.
  • Top Tips: Have a list of lesser known tips and tricks for using your product. Invite others to come on screen and share their tips too.
  • Website Tour: Show people how to navigate your website, the various categories of products you offer, opportunities to book and join, then take questions. At this time Blab doesn’t offer screen sharing but this can be done using an app such as Manycam. On Periscope you can simply point the camera to your computer while you talk.
  • Interview Industry Experts:  On Blab, elevate your own reputation by hosting interviews with speakers, trainers and authors in the direct sales industry.
  • Interview Leaders: Select leaders from your team or company and interview them about an area in which they excel, or a strategy they’ve used that works.
  • Book Talk: Discuss a book that has helped you in your business. Bring on others who have read it as well, and share your favorite parts.
  • Company Announcements: Explain company announcements, contests, policy changes, and other news. Take questions and discuss or jot them down to find out more from the home office.
  • Trivia Contests: Play a trivia game with your team about your company/products. Tally points and do a giveaway for the winner.
  • Fundraising Blab- or Scope-athon: If your company has a cause or charity it supports, have a show where you discuss that cause. Interview people affected by it and brainstorm ways to help and encourage purchases or donations.
  • Event Coverage: Live stream your conference, retreats, summits and other events via the smart phone apps. Stop and interview people to ask what they’ve learned or have team members join in on their own phones.

What other ideas can you think of that would work for direct sales leaders using Blab? Share them in the comments!

Until next time,

Karen Clark

For more information on marketing your business with social media, be sure to check out my book, Social Media for Direct Selling, available at online retailers or here.

{ 2 comments… add one }
  • Leslie Walters October 19, 2015, 5:44 pm

    I often struggle with coming up with fresh content for Periscope. Thank you so much for the ideas! @mompreneur_life

    Reply
    • Karen Clark
      Follow me on Twitter: mybizpresence
      October 25, 2015, 5:23 pm

      Great I am glad it was helpful! I will have to follow you now to hold you accountable! 🙂

      Reply

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Karen Clark

Karen Clark, Social Media Speaker.When she was an active direct sales leader, Karen Clark walked the walk as she sold, booked, and supported a team offline, while expanding her reach and service online. Now working with direct selling companies and their field representatives as a speaker and social media corporate consultant, Karen uses her 17 years' online marketing expertise to teach audiences exactly where, when, and how to establish an ethical and effective online presence with social media, while remaining true to their principles and personal business. Read more

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