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Following are all the tasks I feel that small business owners, entrepreneurs, and direct sales professionals need to have in place to maximize their use of Facebook for business. This list assumes you have a Fan Page and #4-12 apply to Fan Pages only. Do you have any to add? Leave them in the comments!
- Use an extended profile picture.
- Fill out the “write something about” boxes on Profile and Fan Page.
- Fill out all sections of Info tabs on Profile and Fan Page.
- Create a Welcome page using Static FBML, and set it to default for non-fans.
- Create a Subscribe page using Static FBML and e-news code.
- Use involver.come to create YouTube channel/favorites tab.
- Get a custom username for both Profile and Fan Page.
- Install buttons/boxes/widgets for the Fan Page on other websites and e-news.
- Use Networked Blogs to pull in blog feed as it’s published.
- Add LinkedIn Profile app to put the LinkedIn tab on your Fan Page.
- Connect Fan Page to Twitter account (one way – going to Twitter) at facebook.com/twitter
- Post Events from Fan Page, then Share/Invite to Profile connections as well.
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{ 6 comments… read them below or add one }
Karen, what is an extended profile picture?
#7… Custom user name for profile and fan page?? Can you expand on this, or link me to where you’ve discussed this? Thanks!
I did try that, but they won’t let you put in a business name.
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Follow me on Twitter: fundivaparty
March 17, 2011 at 11:38 pm
Before I make any changes…Once I have enough fans/likes if I choose to give my page a NEW NAME will links from before the change that are posted all over the net and in newsletters be forwarded and still FIND me? Or will the old links be worthless? Thanks for all this information ~
Follow me on Twitter: mybizpresence
March 17, 2011 at 11:41 pm
Hi Melissa! If you mean the custom URL, the long whatever/pages/whatever-whatever/1243t4654 link will still work as WELL as the custom username, since your page will always have that underlying ID.
If you mean the title/name of the page that isn’t a link and doesn’t affect anything. So I suspect you mean the username/URL. No prob at all!
Follow me on Twitter: mybizpresence
March 17, 2011 at 11:43 pm
Sorry everyone, don’t know why replies disappeared but I did reply above! Weird.